Web Developers in Laval
Our tactics to successfully deploy your new website
Our tactics to successfully deploy your new website
Our tactics to successfully deploy your new website
01. Define your target audience
Before you dive head first into implementing your digital marketing activities, it's important to ask yourself some questions. Will your targets be easy to reach by this means, what devices do your competitors offer? What are the key figures for your sector and where do you come from?
02. Set clear goals
If you don't know where you are going, you are unlikely to get there. It is absolutely vital that you set SMART goals for your campaigns so that you can measure your performance and make adjustments along the way if needed.
03. Conduct an in-depth persona analysis
One of the most fundamental points of your strategy is to understand your personas. Who are they? You will have to answer this question very precisely to determine the elements that will attract them to your website and turn them into contacts.
04. Adopt a content strategy
Content is the cornerstone of your strategy. Without it, you will have nothing to say on social networks and you will have no way to attract visitors to you. More importantly, you won't be able to convince them to give you their contact information if they are not yet ready to make a purchase. Your marketing automation system will be running on empty and you won't have enough to succeed.
05. Refine your SEO & SEM approach
What keywords should you use to attract the right prospects to you? Which keywords should you capitalize on for your Adwords campaigns ? This point is directly linked to your editorial line and should be of great interest to you. Google can send you a huge amount of traffic!
06. Leverage social networks
You have certainly already set up actions on social networks like Facebook, LinkedIn, Twitter. To put these tools to work for your inbound marketing strategy, you will need to regularly share blog content or landing pages with your communities.
07. Deploy a true marketing automation strategy
Thanks to a marketing automation software, you can automate a good part of the process of segmentation and follow-ups of your contacts.
08. Manage the relationship between marketing and sales
Even if you generate hundreds of leads every month, if you don't collaborate effectively, it's useless! In this sense, it is important to manage the relationship between marketing and sales and especially to clarify the objectives of each.
Website design
with WordPress
We don’t just do WordPress development, we live it.
For over 20 years, we have combined our technical and creative expertise with our dedicated support to provide you with simply outstanding WordPress web development services.
You need a unique and targeted web design to convey the right message to your customers?
No worries! Our web designers will be able to design a dynamic and adaptive visual theme for you to stimulate the growing growth of your business.
Online Store
with Woocommerce
Start selling online with a professional WooCommerce store.
WooCommerce is one of the most powerful shopping carts for developing e-commerce stores.
Why WooCommerce ?
WooCommerce is a very popular e-commerce solution. 28.4% of online stores on the web currently operate using this platform.
The plugin is open source and free. In addition, it is highly customizable and scalable.
Thousands of free and premium themes and plugins are available to enhance and expand your online store. You will be able to grow your store at the same pace as your business.
In the end, Woocommerce is a feature-rich e-commerce platform that is ready to use quickly and comes with all the essential features to sell online.
Self-hosted WordPress hosting,
& WordPress maintenance
WordPress hosting is a type of web hosting specifically designed to optimize the performance of your WordPress site.
Think of a self-hosted WordPress host as a dedicated technical assistant that keeps your website running.
This includes installation and configuration of your WordPress software and components, your online store, threat detection and blocking, daily or real-time backups, regular updates of WordPress and its components, caching to increase page speed, and more.
Code Name WP also provides you with superior tools to easily design, create and launch your website, as well as live support if you need it.
WordPress support and training,
Woocommerce, Divi,
& Elementor
You already have a WordPress website and/or you want to optimize and improve it and/or you are simply thinking of adding WordPress to your web presence, but:
- Not sure where to start?
- Don’t have any support to do this?
- You don’t have the knowledge to do it?
Whether you are a business, an organization, an association, a professional or a self-employed person, our WordPress support service and our WordPress training programs will meet your needs.
