Web marketing agency
Our tactics to successfully boost your company's visibility on the web
Our tactics to successfully deploy your new website
Our tactics to successfully deploy your new website
01. Define your target audience
Before you dive head first into implementing your digital marketing activities, it's important to ask yourself some questions. Will your targets be easy to reach by this means, what devices do your competitors offer? What are the key figures for your sector and where do you come from?
02. Set clear goals
If you don't know where you are going, you are unlikely to get there. It is absolutely vital that you set SMART goals for your campaigns so that you can measure your performance and make adjustments along the way if needed.
03. Conduct an in-depth persona analysis
One of the most fundamental points of your strategy is to understand your personas. Who are they? You will have to answer this question very precisely to determine the elements that will attract them to your website and turn them into contacts.
04. Adopt a content strategy
Content is the cornerstone of your strategy. Without it, you will have nothing to say on social networks and you will have no way to attract visitors to you. More importantly, you won't be able to convince them to give you their contact information if they are not yet ready to make a purchase. Your marketing automation system will be running on empty and you won't have enough to succeed.
05. Refine your SEO & SEM approach
What keywords should you use to attract the right prospects to you? Which keywords should you capitalize on for your Adwords campaigns ? This point is directly linked to your editorial line and should be of great interest to you. Google can send you a huge amount of traffic!
06. Leverage social networks
You have certainly already set up actions on social networks like Facebook, LinkedIn, Twitter. To put these tools to work for your inbound marketing strategy, you will need to regularly share blog content or landing pages with your communities.
07. Deploy a true marketing automation strategy
Thanks to a marketing automation software, you can automate a good part of the process of segmentation and follow-ups of your contacts.
08. Manage the relationship between marketing and sales
Even if you generate hundreds of leads every month, if you don't collaborate effectively, it's useless! In this sense, it is important to manage the relationship between marketing and sales and especially to clarify the objectives of each.
Web referencing &
Local SEO
Right now, potential customers are looking for the goods and services you offer. We can help them find you.
Search engine optimization or SEO maximizes your website’s visibility and puts you ahead of your customers on the web. By improving the searchability of your site, we ensure that search engines “see” your site.
With Code Source Marketing services, your site becomes more visible to search engines and ranks higher in search results lists. A ranking closer to the top attracts more customers to your web pages.
Don’t get lost in cyberspace. Put your website at the top of the list and drive traffic to your business.
Advertising
Google Ads
CPC strategy generates significant sales
GOOGLE Ads campaigns are a proven strategy for generating leads and increasing sales FAST! Yes, it can be difficult to see profits because of the high level of online competition.
She is fierce, but we are even more so. We’re not here to simply optimize your GOOGLE ADS campaigns; we’re here to build high-converting landing pages that optimize your conversion rate and skyrocket the profitability of your PPC advertising.
Facebook Advertising
& Instagram
Did you know that 81% of the population is glued to their phone every day?
Facebook. Instagram. No matter what social media platform you choose, you’re not doing enough to beat the competition. These platforms have billions of active users who generate billions of likes and follows non-stop, day and night.
Welcome to your first 24/7 online money making machine. Yes. We can confirm this. You need to get on board.
That’s right! Social media is no longer just for socializing. They are used to develop your business with an uninformed public.
Automated marketing
by email
Is your current subject line eye-catching enough to drive a high open click-through rate?
Out of sight, out of mind, and this is 100% true for businesses in today’s world. With an ever-changing digital marketing landscape, you need to automate your business to stay on track, starting with automated email campaigns.
Most importantly, as a business owner, you need to connect with your target audience, engage with them at the right time with the right message, keep them informed and even celebrate them with personalized birthday greetings, reward them with special offers and entice them with a lifetime subscription to your brand.
Personalizing the customer experience is your top priority. This is how you build trust in your inbox and improve the critical acceptance rate of any communication coming from you, not your competitor.
